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Gant AR pop-up store
AR experience design


we were commissioned by Gantt, with the theme of "The Future of Preppy Sportswear." We have created three thematic AR experiences that users can explore in the pop-up store in Shanghai.


Role: Creative Direction, Animation, AR developer, UX design
Collaborator: Verses Studio

Commissioned by Gant 2021


User journey

we placed images to activate the AR experience in different themed areas in the space, and users could scan the images to view the AR visuals of the relevant theme.

Theme - Sport
Theme - Poetry


Theme - Music

Running on Cargo